About

 

About Me 

I’m Sophie the founder of Fidge. I’ve been filming ASMR videos on YouTube for 8 years making weird fidget inventions and jewellery creations. My amazing community have inspired me over the years that my ideas might actually be onto something exciting and have believed in me enough to help me develop my ideas into real products… so here we are! Say hello to Fidge! 

I design every product myself, most of them are also handmade by me in my little studio. I feel like I’m living in a dreamland, getting to brainstorm new fidget ideas and bring them to life, thank you for supporting my dreams! I have SO many ideas for the future of Fidge, if you could see my ideas list… it’s embarrassingly long BUT EXCITING! I feel so passionate about it all and honestly.. I just want to create things that bring people comfort, joy and happiness, that’s my goal. 

 

What is Fidge?

I want Fidge to be a brand that creates fidgets for everyone. If you want a discreet fidget that can subtly bring you comfort and joy wherever you go or if you want something that’s blooming fun, bright and colourful, Fidge has ya covered, no matter your style. 

I came up with the name at 3:20am one night (morning I guess oops) and loved the name instantly as it made me giggle to myself when I wrote it down and even more when I said it out loud. Anyway, I won’t ramble too much but thanks for being here and checking out my creations, here’s to the fidgin’ future filled with happy fidgeting!